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Technology Transfer Project Preparing African-American Students to Compete for Leadership Positions

By James Owens

Historically Black Colleges and Universities (HBCUs) have worked to link their students and programs to technology and academic research. From concepts as seemingly esoteric as insurgency modeling, to applications as seemingly mundane as cleaning products, technology transfer among the U.S. government, corporations and HBCUs and other academic institutions are impacting our national security and affecting our daily lives.

Lee Rosenberg, director for small business programs at the Department of Defense's Missile Defense Agency, has established a goal of awarding 5 percent of all college and university funding to HBCUs. The agency is exceeding the goal, he said, awarding approximately 9 percent of money through contracts to such institutions. “The goal,” he said, is to” fill the technology gaps and solve technology problems that we currently face.”

The main benefit of programs such as those at the Missile Defense Agency stems from the fact that “there is a great deal of talent in HBCUs,” Rosenberg said. “Programs such as ours allow government agencies to tap into that talent, by tapping into the innovative ideas and research that is being carried out at those institutions.”

For HBCUs, the program “provides funding for them to expand their research and development,” he said. “This, in turn, allows them to maintain a research base that also helps to draw students to their institutions.”

The Technology Transfer Project (TTP) is another organization deeply involved in the flow of technology between corporations and HBCUs. The Executive Leadership Council, a non-profit organization based in Alexandria, Va., launched the Technology Transfer Project in 1996 to assist HBCUs in preparing their graduates to compete for management and leadership positions in a corporate environment.

Initially launched with just three HBCUs, the TTP quickly expanded to 12 core schools in Phase I and now includes 12 core schools in Phase II. In Phase I, based on the realization that HBCUs didn't have the information and communication technology (ICT) to compete with leading academic institutions, The Executive Leadership Foundation invested more than $10 million to help 85 HBCUs apply ICT on their campuses.

“Back in 1996, HBCUs were really just getting wired,” TTP Director Ramon Harris said. “So, the TTP in its initial stages partnered with three HBCUs to ensure that those institutions were wired and that they had the basic equipment to provide broadband access. This quickly expanded to 12 partner institutions in Phase I, along with additional initiatives to make the program much more holistic. This provided incentives to HBCUs to examine and understand their enterprise and how technology could be integrated into their enterprise to create a more effective educational environment.”

While the TTP programs were launched with 12 core HBCUs, Harris noted that programs and initiatives introduced at the core schools ultimately benefited students at the more than 100 HBCUs. More than 500,000 students have been directly or indirectly impacted by TTP programs and initiatives over the past 10 years, he said.

“The real achievement of the Technology Transfer Project is ensuring that HBCU graduates are competitive by ensuring that they have access to, experience with” and understanding of technology, Harris said. “This access provides them with an understanding of how technology affects their academic performance. But, perhaps more importantly, it helps students and graduates understand how technology will affect their success in their personal and professional lives.”

The success of TTP programs has also been closely linked to significant corporate sponsorship and support from firms including Amoco Corporation, Bell Atlantic, the Coca-Cola Foundation, Booz Allen Hamilton, General Mills, IBM and Oracle. Phase 2, for example, was launched with a donation of more than $2 million from IBM and, according to Harris, the TTP is in the process of expanding the number of corporate sponsors to further enhance its programs.

Dr. Sid Credle, a former employee of IBM and current Dean of the Hampton University School of Business in Virginia, explains that although IBM had a strong relationship with Hampton prior to the university's involvement in TTP, that relationship has greatly expanded due to the university's involvement in both Phase 1 and Phase 2. “Our partnership with IBM has been outstanding,” Dr. Credle said. “And the relationship is not only from the point of view of the student. It is also from the administrative point of view with teaching and donated software. We have incorporated the software into our classrooms. IBM has also donated two computer labs to the school.”

Dr. LeeRoy Bronner, Research Associate Professor in the Industrial Manufacturing and Information Engineering Department at Morgan State University (MSU) exemplifies the work being carried out by faculty at HBCUs. In addition to the courses he teaches, Bronner currently manages nine research projects, including two with the National Science Foundation and two with branches of the military. As a result, he has 17 students who work directly with him including doctoral candidates, master's candidates, and undergraduate students.

To learn more about research opportunities at your university, here are some pointers to consider:

Research faculty. Most universities have expert guides that indicate members’ areas of expertise.

Meet faculty. Meet faculty from different disciplines and tell them what your interests are. Venture beyond those professors teaching your classes — other faculty members could be working on projects that require students with your expertise.

Meet Department Chairs. Department chairs often have an excellent sense of current or upcoming projects. Make an effort to meet department chairs and you will tap into an excellent source of information on research projects and faculty needs.

Read faculty publications. Most students at research institutions know that many of their professors conduct research and publish papers in journals. However, few of those students read academic journals. Research the journals faculty members at your college or university publish in and familiarize yourself with their articles. This is certain to make a positive impression on faculty members looking for student assistants.

Students play a vital role in this research and development, Bronner said. “Students learn software tools to aid us with modeling. These tools are used in the research we are doing; however, they are also used to model other complex systems that students might encounter in their future careers. For example, the types of tools we use are also used for modeling in many fields, including medical, software, manufacturing, transportation, government and consulting.”

As an example, he cites work being done by IBM that allow clients to model problems before attempting to implement solutions. Historically, consulting firms have worked with clients who explain the problems they face as the groundwork for developing solutions, he said, adding that the approach sometimes failed because clients didn't correctly evaluate or explain the underlying problem. Models such as the one developed by Bronner and his team have the potential to create a great deal of efficiency and save a great deal of money. As a result, students who understand the technology are in high demand.

Bronner said his students have been recruited into positions at IBM, Lockheed Martin, Northrop Grumman, UPS, FedEx and even Wall Street firms that do financial modeling.

Victorine Gwei, a doctoral student working with Bronner, said working with technology transfer has given her “a much better feel for the kind of research being developed that comes out of our national labs and how it can be used in a commercial environment.” William Walker, one of Bonner's master's students agrees. “We talk about technology in the classroom and we read about it in literature, but I now have a much better feel for what information technology actually is after working on this research,” Walker said.

In addition to institutional, research and practical benefits for HBCUs, and their faculty members and students. technology transfer work through HBCUs also benefits minority-owned businesses. Bronner cites the example of an NSF grant that sought information on how minority-owned businesses could create practical applications for technology developed in national labs. One of many success stories from this type of technology transfer research was a minority-owned business that developed an application for lasers to clean medical and optical products.

Through technology transfer programs, students gain access to cutting-

edge technology that ensures they will not be left behind by the technological revolution. However, this work has much deeper implications, equipping students with skills that make them competitive in the marketplace while providing government agencies with access to intellectual talent, and giving business and consumers access to technology that affects the lives of everyone in our country. Consequently, it behooves all students at HBCUs to educate themselves about technology transfer projects at their schools. Taking advantage of these opportunities will equip students and alumni with skills for succeeding in the increasingly competitive global marketplace.

James J. Owens is an assistant professor of Clinical Management Communication at the University of Southern California Marshall School of Business Center for Management Communication. He is a freelance writer for national and international publications and he consults with major corporations on issues related to leadership, emotional intelligence, and communication.

 


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