The First African American To Head A Fortune 500 Company, Franklin D. Raines Takes Over Fannie Mae
by Paula Farmer
While
most people began the New Year setting goals and making resolutions, Franklin
D. Raines was hitting the ground running and accomplishing some of the
loftiest goals. The former director of the Office of Management and
Budget (OMB) at the White House officially took the reigns as chairman
and CEO of the Washington-based Fannie Mae Corporation last April where
he had earlier served as vice chairman. Fannie Mae is in the top
50 of the Fortune 500 with $27.8 billion in revenues. Raines' new position
makes him the first African-American CEO of a major Fortune 500 corporation.
Following close behind are Ken Chenault of American Express, Anne Fudge
of Maxwell House, Richard Parsons of Time Warner and Barry Rand of Xerox's
U.S. Marketing Group.
Although such a rise to power is often humbling to the confident, for
the understated 49-year-old executive, it is not unusual. Raines,
who grew up in Seattle, has been ambitious and accomplished from youth,
a source of pride to his working-class parents and the African-American
community.
Raines' hard work ethic was acquired from his parents, who worked as
custodians. Raines is not too shy to let people know that he is not
only a graduate of Harvard College and Harvard Law School, but also a graduate
of Aid to Families with Dependent Children, or welfare. I grew up
in a working-class family, an intact family. My parents raised
seven of us, a girl and six boys, one a cousin who grew up with us after
his mother died. We had all the problems working-class families have,
says Raines.
His educational encouragement came from several sources throughout his
academic career, but most notably from his high school debate team coach,
Eva Doupe. I remember in my senior year finding myself torn between
love and responsibility to the football team as the captain, and the debate
team as state champion, relates Raines. One day there was a football
game and a debate tournament on the same day and both coaches went into
a room to decide what I was going to do. As a result, I ended up
competing in the debate tournament. This was an example of what Ms.
Doupe was made of and the impact she had on me.
From
left to right: Larry Small, president and COO; Jamie Gorelick, vice chair;
James Johnson, the chairman CEO; and Franklin Raines, new chairman and
CEO, Fannie Mae Corporation.
In honor of Ms. Doupe, Raines ultimately set up a scholarship in her
name. The scholarship focuses on students who want to become public
school teachers. Although athletics meant a lot to Raines growing up, he
excelled in academics. Eventually he went on to garner undergraduate
and law degrees from Harvard. He became a Rhodes Scholar at Oxford
University.
The president of the HBO Home Video Division, Henry McGee, is a former
Harvard classmate and long-time friend of Raines. He thinks, academic
and professional accomplishments aside, his friend's upstanding character
makes him the special person that he is. Frank genuinely cares for
other people and that comes across in pretty much everything he does,
notes McGee. People realize that he has a seriousness of purpose
and concern that wins them over to his cause.
If attention to family life influences professional outlook, then Raines'
tenure at Fannie Mae will be bright. Frank is a hard worker, but
not at the cost of his family life, reveals McGee. He believes
in a balance and that makes for success in all areas of his life.
He is also a great romantic as he proved by proposing to his wife again
during a recent trip to Paris. He is very close to his three daughters.
Beyond his roles as corporate executive, husband and father, Raines
knows that he is a role model for young African-American students, including
those who aspire to overcome the racial challenges in politics and in the
corporate world. Raines comments, I don't always feel like a role
model myself, but I'm constantly reminded by those who look up to me that
I am. People come up to me and say I heard you give a speech and it sure
had a big impact on me. There are young people, particularly young
African-American males, who are looking at me and seeing a way that they
can pattern their careers and lives. That type of flattery never
ceases to amaze Raines and reveals a sincere humility that is disarming.
To be sure, the same elements of Raines' strength of character and accomplish-ments
that have had a notable impact on today's youth and garnered him much respect
during his service to the Clinton Administration will need to be applied
to his new duties as Fannie Mae's chief.
Taking on corporate duties is nothing new to Raines. His resume
suggests that he functions just as easily in the corporate arena as he
does in political and social arenas. After graduating from law school,
he practiced law in Seattle with a private firm for a modest salary.
Eventually, he made the transition into politics by joining the Jimmy Carter
Administration as an assistant director of the White House Domestic Policy
Staff. During that time, he tackled such issues as welfare reform,
food stamps and social security.
Soon after the end of the Carter Administration, Raines moved into the
corporate world, taking a position with a New York investment bank, and
from 1991-1996, he served as vice chairman for Fannie Mae.
As vice chairman, Raines made his mark. He developed mortgage standards
and cut some of the red tape associated with processing mortgages.
He is credited with helping to create an electronic system that aids loan
counselors with repairing credit for prospective home buyers.
In 1996 President Bill Clinton contacted Raines and convinced him to
return to the world of politics by joining the administration as OMB director.
Raines, then became a key player in developing and pushing through the
balanced budget amendment. National Economic Advisor Eugene Sperling
worked closely with Raines on the budget and has nothing but praise for
his contribution to the administration.
This was during a critical moment when the administration needed to
move the campaign of '96 to a more bi-partisan approval in order to obtain
a balanced budget agreement, says Sperling. Frank had the invaluable
capability to reach out to both Republicans and Democrats for a consensus.
But Raines' contribution to the administration didn't end with the balanced
budget. When notable spokespeople were leaving the White House, Raines
took up the charge and became one of the top policy representatives for
the President. Frank could communicate the president's message in
a very professional and clear manner that made him a favorite for Sunday
news programs, explains Sperling. Whether he was addressing the
news media or members of Congress, Frank knew when to be diplomatic and
when to draw a tough line if appropriate. He is a true gentleman
and a considerate colleague that was a delight to work with, even during
the most stressful of times.
Although Raines had originally planned to remain with the administration
through the end of the term, he admits that the opportunity to work with
an impressive company like Fannie Mae without having to relocate his family
comes around but once in a lifetime. He simply felt that he could
not pass up such an offer.
In his new role with the company, Raines will need to draw from all
his experiences. Fannie Mae is the dominant force in the nation's
housing finance industry with the government-mandated objective to encourage
homeownership among low to moderate-income people. In short, Fannie
Mae serves as the intercessor between home ownership hopefuls and major
mortgage lending companies. Since the company enjoys a government
guarantee of its debt, it can borrow billions of dollars at low interest
rates and virtually no competition. As a result, Fannie Mae maintains
a healthy presence on Wall Street.
Raines will be expected to maintain the company's success and growth
while dispelling skepticism that his leadership is merely symbolic and
will have little effect for low income African Americans desiring home
ownership.
One such skeptic is Professor Richard Turner of the Social Studies Department
at the University of Michigan/Dearborn. Although Raines is very
qualified and deserving of the position, I do not believe the fact that
he, as an African-American man in that position, serves any particular
significance within the African-American community or will generate real
impact, states Turner. Appointments like his are symbolic moves,
but the effects are seldom filtered down to those who really need it.
Turner is convinced Raines could best use his new-found power by creating
middle-level management positions in the company for people who are African
Americans, because those are the positions that truly carry out policy.
At this point in time, the African-American community has gotten beyond
the need to have figure heads in positions of power in politics and corporate
America. That only serves to ease the conscience of white America,
declares Turner. What we need is institutional change.
But Turner's sentiment concerning Raines appointment may be unique as
evidenced from contrasting comments made on behalf of the National Urban
League. The organization's president, Hugh B. Price, is pleased with
the selection of Raines and views it as a significant milestone for Black
America.
Raines' position is a well-deserved individual achievement, as his
educational and career accomplishments bear eloquent witness, says Price.
His appointment also records a great benchmark in the annals of Black-American
history: Raines is the first African American to head a Fortune 500 corporation.
This is a time of unparalleled opportunity for African Americans.
It is that sense above all which has fueled the intelligence, shrewdness,
perseverance and grit of a myriad of African Americans like Frank Raines
and those who've met with us.
For
Franklin D. Raines, taking over the helm at Fannie Mae was a natural next
step in an already impressive career. Although the pressure is on
and all eyes are looking, Raines gives no indication that he is concerned
about whether he can deliver the goods. He hopes to continue the company's
progress financially, improve its employment base and diversity efforts,
and expand home ownership opportunities for the needy. Those who
know Raines are certain that the qualities and characteristics that make
him a loved husband, father, and friend and a deserving role model will
make him a highly-successful corporate executive.
Paula Farmer is a freelance writer based in Detroit, MI.
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