The Intelligent, Standout Resume And Cover Letter
by Linda Bates Parker
Thousands enter the job market annually, including college and high
school graduates, professionals changing jobs for advancement, displaced
and laid off workers, immigrants, and the chronically unemployed.
Amid this torrent of job seekers, African-American collegians must become
adept at using the most current professional tools for 21st century employment.
Two of the most enduring and effective job search tools are the resume
and cover letter.
Today's successful job candidates use electronic resumes and cover letters
to respond to employer demands. To be competitive, African-American
college students and graduates must understand and use today's technology
to design the intelligible, standout resume.
The resume is not an autobiography. It is a personalized public
relations tool designed to sell your capabilities to employers. Because
it is an efficient screening device for employers, a good resume gets you
an interview.
Think of a resume as an advertising brochure emphasizing outstanding
skills, competencies, achievements, and qualities while minimizing limitations.
The effective resume gives a positive first impression of you and prompts
the employer to want to learn more. Top quality appearance is vital.
Given the competitiveness of today's job market, you must design an
intelligent resume that stands apart. The intelligent resume is created
on a computer for ease of proofing, revision, and re-design. As a
computerized document, it can be instantly tailored to a specific opportunity.
Computers provide the support of spell-check and grammar-check and, if
necessary, can be forwarded instantly online to a hot employer prospect.
The standout resume includes a powerful introductory letter (cover letter)
that identifies your potential value to an organization. Developing the
standout resume is an ongoing activity; updating must be done regularly
to keep it current. Each time you apply for a job, target your resume
to a specific employer--write a specific career objective and redraft it
for each position you are seeking.
If you have never written a resume, begin by taking inventory of your
skills and achievements. Via the computer or on paper, brainstorm about
your experiences and accomplishments, listing everything, regardless of
how important or relevant you think it is. Review the list and highlight
the statements you think are the most valuable.
Your skills and accomplishments are the key ingredients of the resume,
but you must organize them into a recognizable, coherent format. Letter-quality
printing is recommended for ease in targeting resumes to employers. The
computer allows continual revisions and added-information updates.
Your career objective is critical. Target it and your qualifications
to specific jobs and companies. Gain the standout advantage in the initial
screening stage of a company's search for qualified people. Employers
evaluate statements of career objectives in determining which candidates
to interview.
An intelligible, standout resume is one that works for you and fits
your style and meets the employer's expectations in terms of content, format,
and technological sophistication. The intelligible resume is honest
and accurate; it is objective, clear and concise, using achievement-oriented
phrases rather than sentences, is no more than 1-2 pages, (unless absolutely
necessary), and is professional in tone and content. The intelligent
resume also skillfully uses key words from the job description to be sure
the employer's electronic resume scanner does not screen it out.
Remember, no perfect kind of resume exists. However, such a "perfect"
resume has just enough information to elicit interest and to land the interview.
There are many resume formats, but two standard resume formats, chronological
and functional, are particularly well suited for college students and graduates.
Both formats are described below, followed by example(s). Use your college
career center to learn more about writing resumes, to learn other resume
styles, and, most importantly, to get your resume professionally critiqued
before submitting it.
The Chronological Resume
The chronological resume begins with educational background and previous
employers, listing most recent information first and working back no more
than 5 - 8 years or to high school. Many college graduates who have
little work experience find that the chronological resume is usually the
most effective.
Chronological Resume Format
Name:
Campus Address:
Campus E-mail Address:
Campus Telephone:
Permanent Address:
Telephone/Fax:
Use only one address if the campus and permanent address are the same.
Career Objective: A logical, concise and meaningful statement
describing your immediate and long-range career goals. Avoid being
too restrictive.
Key Word Summary: Include at the top of your resume
words (generally nouns) and phrases taken from the job description that
identify the essential characteristics to do the job. Employers with
automated tracking systems scan resumes to locate key competencies they
are seeking.
Education: Include the institutions that granted your degrees
(city and state), the kind of degrees, the graduation dates (in reverse
chronological order).
If applicable or appropriate, identify your major, minor, and/or formal
certificate program.
List GPA if it is favorable. You can include academic honors
and awards related to your degrees in this section or in the honors section.
Work Experiences: List position title, where and when.
Full-time, part-time, cooperative education experiences, internships,
professional experience, and volunteer work (if related to the job search).
Appropriate subheadings for this category include:
"Professional Experience," "Work Experience," " Related
Work Experience."
Use action words to describe your responsibilities and accomplishments
for each position. Be thorough in your description, but do not exaggerate
your responsibilities.
Special Skills: Specific skills related to career objective
or job target, special licenses, foreign language proficiencies, research
discoveries and inventions credited to you.
References: Furnished upon request. (Optional)
Jonathon Jacobs
Sample Chronological Resume
1665 Beechmont Avenue
Cincinnati, OH 45271
(513) 523-5625
CAREER OBJECTIVE
Accounting position in budgeting or cost auditing with a growing corporation
utilizing experience in accounting systems. Long-term goal of division
controller.
EDUCATION
University of Cincinnati - Cincinnati, Ohio
Bachelor of Science - June 1999
Major: Accounting
Minor: Finance
GPA: 3.4
WORK EXPERIENCE
Loan Officer Intern, Cinco Credit Union
Cincinnati, Ohio
Assist loan officer, review mortgage and loan applications, prepare
related documents, provide customer service in completing loan applications.
September 1998 - December 1998
Business Manager, News Record, University of Cincinnati
Cincinnati, Ohio
Manage and direct all accounting functions, schedule office operations.
September 1997 - June 1998
EXTRACURRICULAR ACTIVITIES
Treasurer, ADVANCE Student Organization
Member, Residence Hall Association
REFERENCES
Furnished upon request (Optional) |
The Functional Resume
If you have extensive, diverse work experience and relevant professional
skills, or if you have gaps in your educational progress, or if you have
been out of the job market for some time, you may find the functional resume
a better choice. The functional resume allows you to focus on transferable
skills, abilities, and experiences that you have acquired regardless of
setting.
The functional resume has the same categories as the chronological
resume, but allows more freedom in organizing the information. If
you have more work experience, placing your work history before your degree
emphasizes your strengths to the potential employer. Also, categorizing
your work history by skill areas rather than chronologically, is a way
to circumvent employment gaps.
Career Objective: Same as chronological format.
Summary of Experience/Skills: (Key Word Summary)
List several appropriate areas of skill, using keywords from the job
description, that demonstrate abilities required for the position.
Use functional skills (e.g., computer science, marketing, managing, sales,
leadership etc.) that are areas of personal strength as subheadings, use
short action phrases to describe and quantify related accomplishments and
/or results. It is not necessary to identify the employment situation where
experience was gained here; it will be listed under Work History.
Education: Usually if education was completed less than
five years ago, it appears immediately after career objective, otherwise,
it appears after Summary of Skills or Work History.
Work History: Brief chronology of employment history.
Entries listed in reverse chronological order, most recent listed first.
Professional Affiliations: List and indicate positions of leadership
and responsibility that were held.
Honors: List academic, leadership, athletic awards, remembering
that the most current are the most relevant to the employer as they reflect
current abilities.
References: Provide if requested. This helps you to be aware
of your progress in the screening process.
Amanda G. Starkey
Sample Functional Resume
1665 Owens Avenue
Carbondale, Illinois 62901
(618) 523-5625
CAREER OBJECTIVE
Paralegal Assistant position in a medium-sized law firm.
EXPERIENCE
Legal
Researched legal issues concerning municipal zoning. Prepared legal
papers and correspondence. Selected pertinent cases from law journals and
other legal publications. Familiar with legal terminology and concepts.
Administrative
Organized general office procedures. Supervised clerical staff of three.
Established and maintained new computerized electronic filing system.
WORK HISTORY
1993-present Administrative Assistant
Thompson & Williams
Carbondale, Illinois
EDUCATION
1997-to present Chicago State University
Chicago, Illinois
Major: Paralegal Studies
G.P.A. 3.4/4.0
1977-79
Central State University
Xenia, Ohio
Major: Communications
LEADERSHIP
1996 - 1997 President Pre-Law Alliance
Chicago State University |
The Cover Letter
A standout cover letter gives your resume focus and appeal. Everyday,
employers open hundreds of resumes and receive even more electronically.
The cover letter briefly alerts the employer to the contents of your resume.
The standout cover letter specifically and concisely points out the most
relevant skill sets mentioned in your resume and relates them to the stated
needs/qualifications of the position. The cover letter also clearly
articulates your strong desire to bring your skills and abilities to this
particular organization.
The personalized aspect of a cover letter is a major strength. To create
a standout cover letter, always address it to a specific individual, preferably
the person most likely to have decision-making authority for the position
you seek. Learn the names and position titles of your key contacts in the
organization by networking at career fairs and reviewing on-campus recruiter
information in your college career center. Aids such as Standard &
Poor's Register of Corporations, Directors, and Executives, Dun & Bradstreet's
Million Dollar Directory, and other research sources provide mailing information
and can produce actual mailing labels!
Solid research allows you to avoid writing To Whom It May Concern.
If you aren't sure, call the company to verify your target's name and title.
The ultimate question that you must answer throughout your job search
is, What can you do for the employer? The cover letter allows you
to highlight or draw attention to any skill or accomplishment that has
particular meaning to the organization, which you may or may not have included
in your resume. Its inclusion in the cover letter, however, communicates
that you have researched the company, identified the company's needs, and
can fulfill those needs.
The cover letter also has an important closing section that indicates
follow-up requested or that will be initiated by you. Your action-oriented
closing allows you to initiate the exchange of further communication and
to have some control of the process.
January 8, 1999
Sample Cover Letter
Mr. Arthur C. Elkins, President
Southwest Market Research Inc.
600 Laramie Trail
Santa Fe, New Mexico 80801
Dear Mr. Elkins:
I read with great interest a recent article in Marketing Today entitled
Southwest Market Research Lands $8 Million Federal Contract.
The artile addressed your success in landing multi-year federal contracts,
your unique approach to marketing to diverse audiences in the Southwest,
and your plans to increase your Market Research Field Team.
Yours is the kind of successful, progressive, mid-sized company that
I am seeking. I am especially intrigued by the diversity marketing
research concepts you have developed and would like to discuss my education
and experience, which I believe will assist you in meeting your expanding
market research goals.
The enclosed resume details my experience in market research and my
recent internship with a Fortune 500 company as a field investigator.
I can offer Southwest Market Research Inc. relevant education and experience
and the high degree of excellence I believe you need.
May I meet with you to discuss your open position and my qualifications
during the week of January 22, when I will be in your area? I will
call you in a week hoping to obtain a favorable reply.
Thank you in advance for your time and consideration.
Sincerely,
Shauna Saunders |
A cover letter is essential, and its effectiveness depends on understanding
the key points outlined here. A cover letter influences how favorably
your resume is viewed, or whether it is viewed at all.
There are hundreds of resume books and publications to aid today's job
seeker and many helpful resume development guides on the Internet.
There is no excuse for not being able to write a good resume. Creating
the intelligent, standout resume requires research, time on task and critique
by a skilled professional at your career center or someone with current
human resources experience or a campus recruiter. Do not let someone
else write your resume for you. Experienced employers tire of the canned
resume. You will be glad to have skill in resume writing as you move in
and out of the job market during your career. Remember this simple
formula for developing a standout resume and cover letter: (1) be an outstanding
student and (2) carefully follow the information you've just read.
Linda Bates Parker is the Director of the Career Development
Center, University of Cincinnati.
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