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Black Collegian Career Center
On-Campus Interviewing: The Dress Rehearsal for Success
by A. Tariq Shakoor
What
is it about the on-campus interview that causes palms to sweat, pulses to
rapidly accelerate, and brains to turn to mush? Ask seniors what they dread most
and it will be close to unanimous—the on-campus interview. While final exams
may also be high on the list, they don’t promote the kind of anxiety as the
on-campus interview. Perhaps it's because they realize that the on-campus
interview represents the culmination of four years of classes, writing papers
and long nights. Or perhaps you know that this is the dress rehearsal for
success after college. Whatever the reason, the dress rehearsal known as the
on-campus interview can be mastered. Just like your final exam, it simply
requires preparation and knowing what the audience (the recruiter) wants.

Getting started
Before you even sign up for your first interview, it would be wise to
take stock of yourself. Over the years students preparing for an interview have
often asked me, “What’s out there for a history major?” Wrong question.
With few exceptions, employers are not nearly as concerned about majors as they
are skills, personal attributes, grades and work experience. So, the first thing
you need to understand is that unless you are going into a specialized area like
accounting, engineering or computer programming, your major is not the essential
part of the formula—you are. Step one then, visit the career center and get a
counselor to help you identify your skills and interests in a systematic way.
This self-assessment is the foundation for a good interview. Most students
don’t like this part of the job search. They either don’t think it's that
important or can’t find the time. A good personal assessment will help
construct a good resume and a good interview—both essential to getting your
first professional position. What the assessment will do is provide you with
some focus. A good comprehensive assessment will help you identify career
options and be able to articulate them when the time comes.
So, what are employers looking for in a candidate? What combination of
skills and attributes are considered most important. According to the most
recent annual survey conducted by the National Association of Colleges and
Employers (NACE), the skills most sought after by employers were:
- Interpersonal
- Teamwork
- Verbal
communication
- Analytical
- Computer
- Written
communication
- Leadership
Now on a scale of 1 to 5, with 5 being the highest, rate yourself in
these areas right now. While ranking yourself, think of situations in part-time
jobs or extra curricular activities where you have demonstrated these skills.
Write down brief descriptions of how you have actually demonstrated these skills
in those settings. Now put this aside for the moment and we will return to it
later. Next, we are going to take a look at what personal characteristics are
most desired by employers according to the same survey. Those personal
characteristics are:
- Communication skills
- Work experience
- Motivation/initiative
- Teamwork skills
- Leadership abilities
- GPA/academic credentials
- Technical skills
- Interpersonal skills
- Analytical skills
- Ethics
The first thing you will notice about this list is that there are several
items that overlap with the first list. As you prepare for the interview,
knowing what recruiters are looking for will help you with your preparation.
Review the list above and rank yourself as you did with the first list. Now
notice what patterns emerge. You should be able to create a list of your
strengths from this exercise. To confirm your strengths, have a close friend
review the list and give you input.
Once you have a good idea of what it is companies are looking for, and
what your individual skill profile looks like, you are ready to move into the
next phase of the interview preparation. The next step in the assessment process
is to decide where you want to work and what skills you most want to use. If you
are uncertain at this point, it would be a good idea to talk with a career
counselor at your school. A career counselor will be able to help you unravel
the uncertainties that may stifle you. It is very important going into the
interview for you to have some idea of what kind of work you want to do, that
way you won’t be wasting your time or that of the recruiter. Sharon Anderson,
college recruiter manager for SunTrust Bank says, “We like to see that
prospective candidates have given some thought to their career options, and are
not just going through the motions with the interview. We are looking for
students who have a career focus and are serious about what they are
undertaking. While quantitative skills are important in our business," says
Anderson, "we rate personal leadership, integrity and team skills equally
high.” So you see, it’s important that you come to the interview prepared to
discuss your career aspirations as well as your strengths. As an old career
axiom states, “know why you’re sitting there (the interview room).
Understanding the Recruiting Process
Going into the interview, it is important to understand the purpose and
process of the on-campus interview. The purpose is very straightforward and
simple. Chris Tabourne is Regional Recruiting Manager for Enterprise Leasing and
Car Rental. Enterprise made the list of the Fortune 100’s top places to
work for 1999. Tabourne says, “We try to determine which candidates have the
skills and attributes we are looking for that will fit with our company culture.
The on-campus interview helps us to do that. The fit for us is very important,
because of the investment in time and money we make to train them to be
productive employees. The critical trait we look for is a sense of entrepreneurship. In our business, we need to know two things, can the person
sell and do they want to run their own business? Having a pleasing personality
and being a team player are also essential to success at Enterprise.” Every
organization that will visit your campus will have a similar “hit list” of
skills and attributes they look for in candidates. Your job in the interview is
to convince the interviewer that you have what they are looking for. One good
way to determine if you are a fit before the interview is to research the
company. Most companies have excellent information available on their Web sites.
Another way to prepare is to attend a company information session. These
sessions are generally held on campus prior to the interview date. The companies
use the information sessions as a means of introducing their organizations to
students in an informal setting. You will learn a great deal about the company,
the positions they are interviewing for, and the company culture at this
session. You should consider attending an information session if you plan to
interview well. “We are very favorably impressed when students come to the
interviews prepared to talk about themselves and why they want to work in our
industry, and specifically our bank," says Anderson. "On the other
hand I think all recruiters feel a sense of disappointment when a student
hasn’t done his/her homework and relies on the interview to find out about the
organization.” You can find out about these information sessions from your
Career Center. Use all the information resources available on your campus. Once
you have all the information, you can then make an informed decision about what
you want to pursue.
Know yourself and
to your own self be true
Once you have been selected for an interview, you are ready to go on
stage. As you know, any good performance requires practice. Think for a moment
about the last really good concert you attended. If you feel you got your
money’s worth, it’s because the group or individual met your expectations
and performed well. You left the concert feeling good. Chances are the performer
left the stage feeling good as well. But it would never have happened if they
didn’t put in hours and hours of practice. The performer also performs within
the limits of one's ability. They know what they are good at and they make sure
they give you plenty of it. You would do well to take a page from their book and
prepare to give your best performance based on your ability. Know your strengths
and find a way to convey them in the interview. Again, if you have taken the
time to do a comprehensive self-assessment prior to the interview, this part of
the performance will be easy. If you feel uncertain about your interviewing
skills, you should arrange for a mock interview with a career counselor. They
will critique your performance and make recommendations on how to strengthen
your presentation.
Besides knowing your skills' profile, it is also important to know what
is important to you in life. Have you given any thought to what quality of life
issues are important to you? You should talk with friends and family about
work/life balance. Try to determine what your work/life ratio is and how working
for a particular company will impact that. If you are a homebody, you may not
want to consider a position with a consulting firm that requires travel three to
four days a week. There are some things you may be willing to compromise on in
your life, but you should know what they are before you decide to interview with
a particular company. Be honest with yourself. Money may be the most important
thing for you now, but that may change once you start to work full-time. If
further education is important for you, be prepared to discuss that in the
interview. You should want to know how the company feels about further
education. Many companies have tuition reimbursement programs that will assist
you with working on an advanced degree. Remember, your idea of a successful life
and career should be your idea of success, not someone else’s.
In summary, the keys to being successful in on-campus interviewing are
to:
- Know and be
able to articulate your strengths, skills and work values.
- Research
companies and industries before
you interview.
- Match your
skills and work values profile with the appropriate work environment.
- Be ready to
discuss how your work and academic experience have prepared you for working.
- Practice
interviewing with a career counselor or knowledgeable friend.
- Be honest
with yourself and recruiters about what you want out of your first full-time
work experience.
These are some general guidelines that will help you achieve the
performance of your life!
Good luck!
A. Tariq Shakoor is the director of the Career Center at Emory University
in Atlanta, GA..
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