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African-American Issues

National Campaign for Tolerance Logo National Campaign for Tolerance
Rosa Parks and Morris DeesThe National Campaign for Tolerance is co-chaired by Rosa Parks and Morris Dees, pictured at right.  Its goal is to enlist five million people to participate in tolerance initiatives and related activities in their local communities.

Said Dees, "Rosa Parks was alone when she refused to give up her bus seat to a white man in Montgomery back in 1955. Her solitary act of courage launched the Civil Rights Movement. Now she is taking another stand that could change our nation for the better - but this time she is not alone."

The National Campaign for Tolerance will not be a short-term initiative, said Center president Joseph J. Levin Jr.  “Rather, it will be a quiet, slow-building effort that we hope will gain momentum and influence as it evolves.”  Although there is no fixed time limit on the Campaign, Center officials hope it will peak on December 1, 2005, the 50th anniversary of Mrs. Parks’ refusal to give up her bus seat - the spark that set off the modern-day Civil Rights Movement.

“We honored Mrs. Parks’ role in the Movement when we dedicated the Civil Rights Memorial in 1989,” Levin said.  “At the same time, we emphasized that it was the courage of ordinary people that made the movement a success.  Now the Campaign — with Mrs. Parks again as the spark — offers millions of Americans the opportunity to actively participate in the nation’s struggle against hate and racism.”

One of the first efforts of the Campaign will be the production and distribution of a powerful new video-and-text education kit entitled The Rosa Parks Story.  Told in her own words, the film will be designed to inspire young children to believe in the power they, as individuals, have to make a difference in our society.  Producing the film will be Sam Pollard of New York, an award-winning filmmaker who has worked with noted director Spike Lee for years and co-produced Four Little Girls with him.   In April, Pollard visited Montgomery to meet with Center staff and personally interview friends of Mrs. Parks and others who participated in the Montgomery Bus Boycott.  The Center plans to send The Rosa Parks Story free to 50,000 elementary schools in early 2001.

The Center will send individuals who sign on to the Campaign a Citizens Action Kit containing the Center’s newest publications, 101 Tools for Tolerance, along with the popular Ten Ways to fight Hate.  Also included in the Citizen’s Action Kit is a Declaration of Tolerance, which individuals can sign as their commitment to taking positive actions.

“Tolerance is a personal decision that comes from a belief that every person is a treasure,” reads the declaration’s pledge.   “I believe that America’s diversity is a source of strength.  But I also recognize that ignorance, insensitivity and bigotry can turn that diversity into a source of deep divisions.  To help keep diversity a wellspring of strength and make America a better place for all, I pledge to have respect for people whose abilities, beliefs, culture, race, sexual identity or other characteristics are different from my own.”

To fulfill the pledge, the signer promises to:

  • Examine his or her own biases and work to overcome them

  • Set a positive example for family and friends 

  • Work for tolerance in his or her own community 

  • Speak out against hate and injustice

Other plans for the Campaign include creation of a Wall of Tolerance - to be located near the historic Civil Rights Memorial - just a few blocks from where Mrs. Parks boarded that fateful bus, as well as the development of a website [www.tolerance.org] to serve as a national resource of helpful information for individuals, schools, religious and civic groups, businesses and others.

There is no better time than at the start of a new century for each of us to do our part. Together we can help our nation live as a more just and accepting society.

To sign up for the Campaign, write to

National Campaign for Tolerance
Southern Poverty Law Center
400 Washington Ave
Montgomery, Alabama 36104

Or contact nct@splcenter.org.  Summit your suggestions for tools to fight tolerance to campaign@tolerance.org.


 

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