A Man & His Mission
Deputy Director of the Office of Federal Contract
Compliance Programs, Joe N. Kennedy
by James A. Perry
Joe N. Kennedy is Deputy Director of the Office of Federal Contract
Compliance Programs (OFCCP), a part of the Employment Standards
Administration of the Department of Labor. OFCCP administers and
enforces the equal employment opportunity programs applied to
Government contractors and subcontractors. Regulations enforced
by OFCCP affect 26 million workers, 22 percent of the labor force,
through approximately 161 billion Federal contract dollars awarded
annually for more than 176 thousand prime contracts. Deputy Director
Joe N. Kennedy and Deputy assistant Secretary Shirley J. Wilcher
ensure that each Federal contractor with at least 50 employees
and at least 50 thousand dollars in government contracts complies
with the laws governing equal employment opportunity and affirmative
action.
At OFCCP, Deputy Director Joe N. Kennedy, a Dillard University
alumnus, is the highest ranking Civil Service careerist, a Federal
employee at the Senior Executive Service (SES) level. His is the
second highest-ranking executive position at OFCCP. Administrators
above him are political appointees, people subject to change with
the Presidential Administration. His immediate supervisor Deputy
Assistant Secretary Shirley J. Wilcher, an Administrative appointee,
reports to an Assistant Secretary of Labor on the Clinton Administration
staff. Assistant Secretary of Labor Dr. Bernard E. Anderson reports
to the Secretary of Labor, who reports to President Clinton. Deputy
Director Joe N. Kennedy is, therefore, three executives away from
direct access to the President.
At the National Office, housed within the Department of Labor,
70 people report to Deputy Director Joe N. Kennedy through the
management chain. Each senior executive head of the ten field
offices (in Boston, New York, Philadelphia, Atlanta, Chicago,
Dallas, Kansas City, Denver, San Francisco, and Seattle) reports
to him. The National Office controls a 59 million dollar budget
and coordinates the activities of 740 careerists, OFCCP's ceiling.
About 710 employees are on the rolls today.
Joe N. Kennedy became Deputy Director of OFCCP in March of 1995.
As the highest ranking non-political appointee at OFCCP, Joe Kennedy
maintains stability, OFCCP's and his, and succession. "When
you're in this position," he says, "obviously one of
the things you must think about is succession. I have to think
about the development of the people who will follow me and about
what's going to happen at later stages of my own career. Next
year I'll have 30 years of service, and I'm 51 years old now.
Presumably, I'll be working here for a number of years, and as
Deputy Director I have to think about OFCCP's well-being--for
the future. So one of the things that I have to be concerned about
is the development of staff to take on responsibilities in the
near term and in the future. I place extreme authority with subordinate
staff and, as a part of their development, seek opportunities
for executive training for managers and future managers. We have
developed an internal training academy to address some of the
program-related needs, and we take advantage of Departmental and
government-wide training resources and schools, such as the Federal
Executive Institute, and management programs developed in cooperation
with colleges and universities. Last year I was fortunate enough
to have the opportunity to attend a management training program
at Harvard University's Kennedy School of Government."
Continuing personal development and the development of the OFCCP
staff are not the only challenges. Already OFCCP has come under
fire, during the last Congressional term, and even before that,
because they resisted the movement by some, including forces within
private industry to downplay affirmative action, replacing it
with diversity. "The word diversity," he says, "clouds
the issue of discrimination and affirmative action for those of
us who work to distinguish 'quota programs' and affirmative action
programs. Affirmative action as practiced by the OFCCP is not
a quota program. We do not require contractors to hire unqualified
people. OFCCP's program is about casting a wide net, expansively
making sure that contractors have a pool of people from which
to select the most qualified people. Affirmative action really
shouldn't be difficult for people to understand. We really can't
use the term diversity because the regulations, as they are structured,
do not include the term. Diversity as used in the private sector
and as depicted in media is cultural, and it may include every
conceivable difference that one might imagine. If we ultimately
include any differences, then the force of law that is designed
to protect the most blatant and obvious discrimination against
racial groups, females, the disabled, and covered veterans will
be minimized. Diversity in the generic sense means accepting the
differences of people within our culture, making sure that everyone
respects the strengths inherent in the experiences of other people
and using these strengths--which other people can bring to the
table. Race differs from culture. Affirmative action grows out
of racial discrimination that has been prevalent in our history.
Because of a need to have a balance in achieving so-called diversity,
OFCCP regulations provide for two principles to be adhered to.
It requires non-discrimination first of all, and then it requires
affirmative action."
Joe Kennedy insists that no one can talk about affirmative action
unless he or she talks about discrimination: "Racial discrimination
still exists and unless you eliminate racial discrimination, you
can't talk about affirmative action initiatives because it embraces
actions for overcoming barriers, eliminating barriers, and presenting
the best possible environment for us to take advantage of all
our skills and human resources. If discrimination persists, you
can't talk about eliminating barriers. I think that it is important
to distinguish between remedial action and affirmative action.
Remedial action is the action taken to eliminate discrimination.
Once discrimination is eliminated you then aggressively do things
to ensure that the events that gave rise to that discrimination
don't happen again. Effectively you do that through affirmative
action, an action designed to make sure that the 'employment pot,'
so to speak, includes everybody. Affirmative action is an effort
to make sure that everybody has a chance to participate in employment
pools; diversity is a result of affirmative action."
Joe Kennedy is so specific about OFCCP and affirmative action
that you might think that policy at OFCCP does not change. It
does change. Affirmative action is the result of an executive
order, which is an expression of the President. When President
Johnson issued the executive order for affirmative action, the
order contained the authority for the Department of Labor to promulgate
and regulate that order. By allowing the Department of Labor to
promulgate his executive order, President Johnson made it a requirement
for those interested in contracting with the Federal Government.
Policy implementation changes, so to speak, in terms of how vigorously
the executive order is enforced, whether there is an aggressive
approach to affirmative action or a moderate approach. Joe Kennedy
credits the current policy implementation philosophy to the head
of OFCCP, Deputy Assistant Secretary Shirley J. Wilcher. Under
Shirley Wilcher OFCCP implementation philosophy has been aggressive.
Shirley Wilcher has worked hard to restore the previous luster
of OFCCP, restoration that hasn't been easy. Joe Kennedy explains
the restoration: "Since my return to OFCCP what has evolved
is a more definitive statement that OFCCP is returning its resources
to, or dedicating its resources to, the identification of systemic
discrimination. This is different from having the agency focus
its resources on individual instances of discrimination. OFCCP
with resources of approximately 700 people oversees more than
90 thousand supply and service contracts. Each supply and service
contractor must develop an affirmative action plan in accordance
with prescribed regulation." Joe Kennedy thinks that it is
ineffective to focus on isolated instances of discrimination.
"By identifying systemic discrimination, OFCCP spreads its
resources and uses them more effectively because doing so identifies
classes of victims that benefit from resolution including back
pay or other forms of compensation." "When OFCCP rectifies
or corrects a system, its potential impact on individuals is greater.
That is where OFCCP's focus has been since Shirley Wilcher came
on board as Deputy Assistant Secretary. Because of Shirley Wilcher,
OFCCP enjoys a greater measure of success today than it did before
her administration."
So what happens when OFCCP discovers discrimination or non-compliance?
Joe Kennedy explains that "The consequence of non-compliance
is sanctions that may include debarment. OFCCP prefers to avoid
disqualification (debarment) of contractors from eligibility to
contract. Its regulations are constructed such that they encourage
negotiation, mediation, and conciliation to settlement that avoids
contentious litigation. Disqualification is our ultimate tool,
a very powerful tool because a contractor's ability to earn money
can be seriously impacted by disqualification. When OFCCP officials
find discrimination, they require restoration of benefits, privileges,
and possible compensation for affected people. OFCCP seeks to
have contractors stop the offending practices, to notify the affected
people of the fact that they have been victims and protect them
from retaliation, to take steps to restore losses, and to take
measures preventing the discrimination from happening again."
Joe Kennedy thinks that if contractors take preventive measures,
a remedy is probably unnecessary because the contractor would
already have analyzed its workforce and taken affirmative action.
Joe Kennedy graduated from Dillard University in New Orleans,
Louisiana--in Biology. At Dillard, he was one of two students
who scored high on the Federal Service Entrance Examination. He
still networks with Claiborne Martin, the other student who scored
high. The FSEE has since been ruled out as being discriminatory.
"After I scored well on the exam, they asked me where I wanted
to work. I had a choice of Milwaukee, Chicago, or Indianapolis.
Not having spent any time north of Louisiana, I wanted to go the
least far north for fear that the weather would be too cold. So
I chose Fort Benjamin Harrison at Indianapolis. I took a job as
an Industrialist Specialist, during the Vietnam War." Joe
Kennedy monitored contractors producing goods and services for
the government to determine their production capability. He developed
monitoring processes to tract the progress of items from the point
of contract to the point of inspection and delivery and to monitor
any real or potential problems that might impede delivery. Because
of his Biology degree, he thought that he would be working solely
in pharmaceuticals and textiles. He ended up working in steel
fabrication, metal exclusion, electronics, munitions, and automotive
replacement parts. His professional development required him to
adapt.
After working as an industrialist for three and a half years,
he accepted an opportunity to get into the equal opportunity field,
enforcing government EEO provisions. Making this career change
was great, he says, "because I had worked with the NAACP
Youth Council in New Orleans. My brother Feltus was caring enough
to take me under his wings when he went to NAACP Youth Council
meetings, and I developed an interest in Civil Rights, having
witnessed the demonstrations and pickets of the downtown stores.
In high school I helped with the voter registration campaigns.
I never thought of equal opportunity work as a way for me to earn
a living." The NAACP Youth Council under Dr. Raphael Cassimere,
Jr., now Vice-Chairman for the South/West Region of the NAACP,
was very active in Civil Rights. Dr. Cassimere remembers the Kennedys,
Joe and Feltus, as collegians intensely active in the struggle
for equal opportunities.
Joe Kennedy began his formal Civil Rights work as an Equal Opportunity
Specialist trainee and later as journey specialist, conducting
investigations and compliance reviews in areas around Chicago
and Indianapolis. After seven years conducting investigations
and reviews, he was selected for a position that involved investigative
process, training, budgeting, and performing and managing quality
audits for the cases investigated. "I was chosen," he
thinks, "because I had reasonable success as an Equal Opportunity
investigator. However, I had to learn to be a manager. One of
the things the Department of Defense did for me, as one of the
new employees, was to send me to military schools. Most of the
senior guys who had been with the government a long time didn't
want to go to school, didn't want to go to training. They sent
me to school so often that I thought that they were trying to
get me to quit, but I always went." These schools were blessings
in disguise because they gave Joe Kennedy many of the skills that
he now uses as Deputy Director. The military schools were often
run by area colleges and universities. At the military schools
he came in contact with a lot of different people, with a lot
of different skills, and a lot of different abilities. Very early
in his career, Joe Kennedy learned a lot of the management principles
very important for moving up through the government.
Joe Kennedy's first management position involved the development
of manuals and procedures, and conducting internal audits of the
investigators' work. He subsequently went into operations management
supervising what was at the time the largest compliance unit in
the country, the Chicago District Office in the Department of
Defense. At that time, each agency in the Defense Department,
Agriculture Department, and HEW had its own contract compliance
programs. OFCCP, as we know it today, did not exist: Then it did
quality evaluations and promulgated regulations. The agencies
themselves enforced the programs. In 1978 contractor compliance
units within the various agencies were consolidated under OFCCP.
He transferred into the Office of Federal Contract Compliance
Programs.
From there he transferred to the Department of Health and Human
Services, a spin-off of HEW, as a Regional Director of their Civil
Rights Program. As preparation for the higher responsibility,
he attended many different management programs and seminars for
advancing managers, including the Federal Executive Institute.
This preparation was important, because, he says, "managing
in the government presents a unique challenge apart from the standard
management studies that many collegians get in business schools."
So he went to HHS and worked as Regional Director for the better
part of 12 years, with assignments in Atlanta, San Francisco,
and New York. Ultimately they pulled him into the National Office
to develop training programs and internal procedures. In March
of 1995 he accepted his current assignment in OFCCP.
According to Joe Kennedy, the key to any collegian's advancement,
particularly in the Federal sector, is the willingness to accept
the challenges, not being afraid to step out and try things that
are different. "I think that a lot of people think that you
get rewarded in the Government for doing things consistently and
not making waves, but I find that the opposite is true,"
he says to collegians. "People who succeed are those willing
to do things differently while being mindful of the mission of
the organization and the vision created by the people they work
for. If you can satisfy this vision while being creative within
the limits of the authority delegated, you can go a long way."
But one of the essentials that cannot be taught, Joe advises collegians,
is human dynamics, how to interact with people. He says that to
advance, you must have a sense of knowing how to interact, how
to bring people together and to build alliances. Joe Kennedy credits
his education at Dillard for preparing him to work with people
and to write well. "Remember the old blue books?" he
asked. "At Dillard even though I was a Biology major I had
to respond in the blue book. We had a lot of project assignments
in which students had to work with each other. The ability to
communicate is fundamental to managerial success and to be generally
successful, and I don't care what endeavor you go into."
For collegians about to enter the job market, Joe Kennedy asks
them to be aware of things past and of things present: "Some
people may think that nothing much has changed over the past thirty
years. Some collegians particularly do not seem to know or understand
that the sacrifices that have been made for a number of years
were based upon a level of activism that elevated us to another
step, and that what has become acceptable behavior in the corporate
structure has evolved over time and sacrifice. Recently we are
beginning to hear about a return to the days of yesteryear--Texaco,
for instance. There are those confident that nobody cares anymore,
but they have been hearing the wrong message in the media; they
think that the level of enforcement is going down because of government
downsizing. In fact the level of enforcement at OFCCP is greater.
Still, collegians must become activists in the sense of letting
people know that there are still areas of pain out there, that
there needs to be vigilance on the part of government, and that
our government has to be responsible, particularly when nobody
complains. No collegian should believe that there is no longer
a problem."
Add this: he reads, everything!
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